How to Get Your Blogger Blog to Rank High on Google

⏱️ 13-minutes read

This post is for you if:

• You have a blog, but every time you search for it on Google, it feels invisible.
• You use Blogger and wonder if that’s the reason your blog isn’t ranking.
• You’ve been trying to rank for months, but your blog isn’t even on page 5 or 10.
• You keep searching your blog or post titles and still can’t find them.
• You’re starting to wonder if Google will ever notice your blog at all.

Many bloggers believe that using Blogger automatically limits their chances of ranking on Google, which is not true. I thought the same when I began. Until I learnt what made the difference instantly and had my first blog post ranking near the top of page one on Google.

So, can blogger blogs rank on google? Yes! I tell you because I've seen it happen multiple times and have had mine rank top too. Blogger blogs rank but only when they are optimized with the right SEO Search Engine Optimization. The process of improving your blog post well enough to appear for the right keywords when checked structure, keyword strategy, and content formatting. Ranking is not about luck, switching platforms or installing complex tools, it's not even about writing only quality content. It’s about helping Google clearly understand what your blog is about and who it's for.

Here, you’ll learn practical strategies to make your Blogger blog rank higher on Google, improve visibility, and attract consistent organic traffic like a lightning bolt, even if you’re just starting from scratch.

Take-Aways

• Optimize your posts for SEO
• Keyword research is key 
•  Improve page load speed & mobile experience 
•  Use internal and external links
• Quality content always wins 
•  Engage readers & reduce bounce rate

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Before we dive into the step-by-step strategies to make your blog rank higher on Google like a boost, there’s something essential you need to understand.

 

I want to give you the key insight that changed everything for me.

Understanding a bit about SEO, Google and how it reads your content isn’t just helpful, it’s the ultimate game changer. Once you grasp this, you'll find every tip,  tweak and strategy I share in this post perfectly sensible and you’ll learn how to turn up your blog and grow stronger.

So,take your time to absorb these tips, and by the end of this post, you’ll be heading to your blog with a nod and a ‘How did I never know this?’ that your blog will absolutely, thank you for.

Google’s Three Paths to Rank Webpages 

1. Crawling 

In this stage, Google’s bots (“Googlebot”) visit your website and scan all your pages. They follow links, images, and text to understand your site. Page crawling You can imagine a bot crawling, cute right? But they don't literally crawl, they scan and read deeply is the very first thing Google does before your page can ever even appear on search results.

Google here, works as a librarian with millions of robots (called crawlers or Googlebot). What's their job? To go around the internet, discovering pages, reading them, and reporting back to Google. 

If your page isn’t crawled, then just don't think about it even appearing on google. This also means that pages hidden behind login forms, broken links, or poor internal linking may never actually get seen.

Tip: Make sure your blog pages are public and linked internally. Add sitemap.xml to your Google Search Console (Blogger does this automatically so don't worry much about it) Just make sure you don’t block Googlebot in robots.txt

2. Indexing (Page Understanding)

When Google is done crawling your page, it tries to understand what your page is about, figure out where it belongs 

and store it in its index.  Indexing is basically: “Google has read your page and knows it actually exists.” Some factors that can affect indexing are keywords, content clarity ( which tells Google the topic)  and mobile-friendliness (Google indexes mobile view Googlebots occur as desktop bots and mobile bots and the mobile bot crawls your page first first and finds structured data which helps it identify FAQs, Table of Content, PDFs, etc)

Tip:Write clear, well-structured posts with headings, keywords, and ALT tags. Use interactive FAQ to potentially trigger rich snippets. Check Google Search Console to see if your pages are indexed.

3. Ranking (The Final Stage) 

To rank After this your webpage or blog post can then appear on SERP(Search Engine Rank Page) which appears when you look up something on Google your webpages, Google uses an algorithm called PageRank. You can read more about it in this Wikipedia rank article that helped me grasp the concept in detail. PageRank is the actual position your page shows in Google search results. 

Google compares your page with all other pages on the web to decide: who answers the query best, which pages are most trustworthy and which pages provide the best user experience. 

Key ranking factors include: Content relevance (keywords, semantic context), authority & backlinks,  UX & page speed, mobile-flexiblitiy, freshness / updates, internal linking and structured data for rich results.

Note:PageRank works on the assumption that a page is important if many other important pages link to it. This means the more quality backlinks a page has, the higher its PageRank score. So, upgrade your internal link system if you want to appear higher on Google search results

It's also very important to focus on quality, SEO basics, and user experience because the better Google understands and trusts your page, the higher it ranks.

Fun fact:The name Webpage came from it's founder Larry Page

Factory That Determine How Your Page Ranks on Google 

1. Quality content & Relevance 

Do you remember why Google was created in the first place? It was to give users the best answers to their searches. This is why quality content is one of the most important determinants in ranking. When I first started writing online, I made a little investment in a life changing book that really tripled my ability to write quality content and just what Google needs. Ann Handley's Everybody Writes is my recommendation to upgrade your content for Google or anything writing and you can get it right here. 

When Google looks at the search intent match, it asks, does your page actually answer what the user is looking for? Is the content detailed, clear, and helpful? It ensures it's not copied or rewritten fluff and that it's updated when needed (especially for tutorials, trends, SEO, tech) If your content solves the problem better than others, then Google rewards. Typically, it also does this using E-E-A-T.

Facts
E-E-A-T stands for: Experience, expertise, authoritativeness, and trustworthiness. Google uses this framework (from its Search quality Rater Guidelines) to evaluate the content quality. This matters most especially for health & mental health, finance & money, SEO & marketing, education niches or anything that can affect someone’s life or decisions. Your blogging + SEO + digital products content definitely falls here. Experience checks if the author has actually done this. Google prefers content written by people who have used the tool, tried the strategy, learned through trial & error, share real-life insights. So, how can you show experience? Write from first-person perspective when appropriate, share mistakes, lessons and outcomes. Use phrases like:“When I started my…”,“Here’s what worked for me…”,“I learned this the hard way…”etc. Expertise goes "does this person know what they’re talking about?” Google looks for accuracy, depth, clear explanations and logical structure. You can show expertise by explaining why things work, not just what to do, using correct terminology (without overcomplicating), covering beginner questions fully.

Warning: Avoid vague advice. You don’t need to sound like a professor of English, clarity and correctness matter more.

Authoritativeness: It's important for Google to understand if people recognize this person/site as a source?You have to include backlinks, mentions on other platforms, consistent niche content, and branded searches. Publish consistently in one niche and share your posts on other platforms with internal linking between related posts. Authority is built over time, not overnight. Trustworthiness, which is the most critical, answers, "can users trust this site?” Google looks for clear authorship, about page, contact info, honest claims, secure website (HTTPS) and no misleading titles.

Tip:Add an About the Author section. Use your real name or consistent brand name. Disclose affiliate links. Avoid clickbait that doesn’t deliver and fix broken links & errors

Trust can make or break rankings.

2. Keywords (But Smarter than Before)

Google no longer looks for keyword stuffing. Infact most recently there are rules against stuffing your post or headings with keywords for the algorithm.

Facts
There should be primary keywords in title, URL, and headings. Use Related keywords (semantic SEO), natural language (talk like your speaking to a person. Offer genuine help, most blogs these days are very guilty of just copy-pasting generic AI content. Google looks for if you sound too perfect and direct or emotional and helpful). Here's a keyword example, look at my blog post title “How to get your Blogger Blog to Rank Higher on Google”. For this kind of post, Google would typically expect words like: indexing, Google Search Console, SEO, crawling, traffic etc to be included.

3. Page Experience (User Signals)

Here, Google watches how users behave on your page. Do they stop? Do they leave quickly? Do they stay, skim quickly or read deeply?

Facts
Here, it's important to have a custom domain since users  trust them more, which can boost clicks. Other signals also include page speed (fast-loading pages rank better) mobile-friendliness and bounce rate, time on page, core web vitals (layout stability etc). If users enjoy your page, Google trusts it more.

4. On Page SEO

This helps Google understand your page. When does so, it knows just where it belongs on the search engines.

Facts
Factors to consider for this includes: SEO-friendly title (H1), proper headings (H2, H3) meta description (this affects clicks), clean URL structure and internal links. Think of this as giving Google a map of your content.

5. Technical SEO (Behind the Scenes)

Here, Google tries to check if you can even be ranked. 

Facts
Google confirms if the page is indexed, has crawl errors? If sitemap is submitted and there's HTTPS security? If there's duplicate content issues? This is where Google Search Console becomes powerful.

6. Domain & Brand Authority

Over time Google builds trust with your site.

Facts
It usually considers the age of the domain, consistency in publishing, brand searches (people searching your blog name), social signals (indirect but helpful). New blogs can rank, but consistency matters.

7. Click Through Rate (CTR)

If your page shows up but nobody clicks it, Google may lower it.

Facts
You can improve your CTR (Click Through Rate) by writing compelling titles, clear meta descriptions and using numbers, questions and benefits. Example:  How to Blog on Blogger   Instead use: How Start a Blog on Blogger the Right Way (Perfect for Beginners)

8. Location & Personalization 

This is why you may rank differently for different users.

Facts
Results vary based on: country, device, language, search history etc.

Optimizing Your Blogger Blog to Rank Higher on Google 

Now, the moment we've all been waiting for. 

You'll discover how to improve your blogger blog and if you've been picking up helpful cues from the insights I shared above then, I'll show you in an easy-peasy way to implement it strategically for maximum effect especially now that you've understood more about how Google works.

Step 1: Optimize Your Blogger SEO Settings 

Here's how to optimize your Blogger settings for Google ranking.

STEP 1: Go to SEO Settings

Log in to Blogger

and choose your blog,

Click Settings,

Scroll to Meta tags,

Click on Enable search Description 

and toggle it ON

STEP 2: Write a Powerful Meta Description

This describes your blog to Google which is very necessary.

Go to, Settings then Meta tags and Description and write a description for your blog.

Ensure it's 140–150 characters, clear niche focus, include main keyword, make it human, not robotic or AI written.

Example:

"Helping beginners make money online with blogging, Fiverr freelancing, SEO tips, with real step-by-step growth strategies"

Then click Save:

STEP 3: Enable Search Engine Visibility

Go to Settings then Privacy and

Turn ON:

Visible to search engines

Warning:If this is OFF, Google won’t rank you at all

STEP 4: Enable Crawling & Indexing

Go to Settings then to Crawlers and indexing and Turn ON:

✓Enable custom robots.txt

✓Enable custom robots header tags

Save first.

STEP 5: Add Custom Robots.txt (VERY IMPORTANT)

Click Custom robots.txt then Edit.

Paste this over exactly:

User-agent: *

Disallow: /search

Allow: /

Sitemap: https://YOURBLOGNAME.blogspot.com/sitemap.xml

Replace "YOURBLOGNAME" with your actual blog name if you use blogspot.com or you replace with your custom domain of you have one.

And Save.

This tells Google: What and "what not" to crawl and where your sitemap is

STEP 6: Set Custom Robots Header Tags

Click Custom robots header tags and Edit,

Set it like this:

Homepage

✓all

Archive and search pages

✓noindex

✓nofollow

Posts and pages

✓ all

Finally, click Save

This prevents duplicate content issues (which is a huge SEO boost).

STEP 7: HTTPS Settings

Go to Settings then to HTTPS and

Turn ON:

✓ HTTPS availability

✓ HTTPS redirect

Google favors secure sites.

STEP 8: Enable Search Description for Posts

This is crucial for ranking & CTR.

Go to Settings and Posts

Turn ON:

✓ Search description

Now, every post can have its own meta description.

Step 2: Optimize Your Blogger Post Settings & Choose the Right Keywords

Title: 

For every post you write, think of the title then include one main keyword, one clear benefit, not clickbait.

Example:

-How I Survived My First Month on Fiverr (Beginner Reality)

Permalinks

Ensure to use a custom permalink.

Click Permalink then Custom

Example:

survived-first-month-on-fiverr

It should have no dates and no random words.

Search Description (Under Post Settings)

Write 150–160 characters.

Example:

A real beginner’s experience surviving the first month on Fiverr, lessons learned, mistakes made, and what actually worked.

Headings

Title [ H1 (automatic)]

Subheadings [H2]

Smaller sections = [H3]

Note:Never skip heading levels.

Keywords

To be sure you're using the right keywords and using it the right way. You should think like your reader (Not Like Google)

Ask yourself:

“If I needed this info, what would I type into Google?”. Example: Instead of say SEO Blogger You should use "How to do SEO on Blogger" Longer is always better. Secondly use Long-tail Keywords Long-tail are about 4–8 words in length. They're ✅ Easier to rank ✅ Less competition ✅ and have More targeted traffic Use one main keyword per post.  This is as important as a warm nice bath after a hot summer afternoon. Make sure you pick one main keyword and stick to it. Put it in the:

✓Title

✓First 2–3 sentences

✓One heading

✓Meta description

✓ URL (slug)

Warning:Don’t try to rank for 5 keywords in one post or you'll crash it on Google

You can also use Google itself to find keywords which is free and super powerful.

Just search for Google Autocomplete,

type your topic and look at suggestions for it. Take note of what “people also ask”

Grab those questions and transform them to posts. They’re like diamonds found at the backyard, accidentally. Use Ubersuggest  to search your keyword and look for low SEO difficulty, medium search volume.Ensure that you sprinkle keywords naturally (the worst thing you can do, in the modern world of blogging, is try to stuff them) Google punishes stuffing. Like I said earlier.

Image SEO (People often forget This)

For every image:

Click image

Click Properties

Add:

Alt text (describe image + keyword)

Title text (optional)

Example of an Alt text:

beginner Fiverr earnings first month

Step 3: Write Quality Posts Consistently 

Writing quality content, is the salt of the post. It keeps your audience and encourages the algorithm. Don't just write, help, show! Remember my first recommendation? Ann Handley's Everybody Writes. This book is the recipe to creating great and irresistible content. It helped up my game. You should consider reading it. You should also get a planner for your blog content. You can get one right here. The magic with content planners is that they hold the key to your traffic and reinforce consistency. Planners are like building micro habits that compound over time when you stick to them. Remember, Google loves consistency and quality.

STEP 4: Internal Linking

Inside every post:

Link to 2–5 other related posts

Use natural anchor text

Example:

If you’re new, read my guide on how to set up a Fiverr gig.

STEP 5: Submit Blog to Google Search Console

You already have the link. Now, the next steps inside Google Search Console and Sitemap

Add your site

Then Submit sitemap (You can paste this if you use a custom domain on Blogger. If you use blogspot.com, Blogger automatically does this for you):

/sitemap.xml

Then submit URL and 

Request indexing for new posts.

All you have to do after this is, wait for indexing results and check back your index dashboard on Google Search Console later.

STEP 6: Optional but Powerful

You should:

✓ Enable mobile theme

✓ Use a clean, fast theme

✓ Avoid pop-ups & clutter

✓ Publish consistently

With all these steps your blog is clean and ready to rank page 1 on Google Search Engine Rank Page (SERP)

FAQs

Yes. Blogger blogs can rank high on Google when proper SEO practices are applied. The platform itself is stable and Google-friendly.

Ranking depends on content quality, consistency, and competition. Usually a few weeks to a few months. If you submitted your site and posts regularly it might take as short as a few days

No. Free tools like Google Search Console, Google Trends, and keyword research can help you optimize your Blogger blog effectively.

Open Google Search Console and check your submitted URLs at the search bar. Look for indexing report and see your results. You can also search your blog topic and check if it has been released on Google.

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Hi, I’m Southe Coast💜, a writer at midnight and a med student at midday. When I'm not writing or studying, I'm lovingly tending to my sweetheart (my aloe vera plant) or sketching another delicate anatomical masterpiece.